Sources list for MARKETING PLAN FREE:

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International Strategic Marketing

Dibb, S. and Simkin, L. (1997), "Marketing and market planning: still barriers to overcome", EMAC Conference Proceedings, Warwick.
Marketing to Seniors

Rafiq, M. and Ahmed, P. K. (1995.) Using the 7P's as a Generic Marketing Mix. Marketing Intelligence and Planning. Vol 13, No 9, p4 - p15
International Strategic Marketing

Business Resource Software, Inc. (BRS) (2004). Market Plan. Retrieved from the Internet at: http://www.businessplans.org/Market.html.
Marketing Strategy of Wal-Mart Retail Chain

Simkin, L. (2000), "Delivering effective marketing planning", Journal of Targeting, Measurement and Analysis for Marketing, forthcoming.
Marketing to Seniors

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